Insights from Pentawards Festival

Innovative packaging showcased at Pentawards, reflecting 2025 trends.

At the Pentawards Festival, design leaders revealed packaging trends for 2025. From sustainability to cultural storytelling, these signals show how packaging reflects human behavior and shapes brand relevance.

Design gets delicious: Pantone Mocha Mousse 2025

Pantone Color of the Year 2025 Mocha Mousse 17-1230 chocolate-inspired brown tone

Pantone Mocha Mousse isn’t just a color—it’s a mood, a flavour, and a cultural cue. The 2025 Color of the Year captures our craving for warmth, comfort, and sensory pleasure. From Motorola’s coffee-infused tech to Tealeaves’ chocolate-inspired blend, Pantone Mocha Mousse is showing up across fashion, design, and wellness as a symbol of indulgence and balance. This hue translates the softness of suede and the richness of espresso into a visual language of calm sophistication and slow-living luxury.